1. Impress them with competence!
2. No instrument heroism.
3. No merch.
4. Don't repeat yourself unless it would be effective to do so.
5. Don't waste people's time.
6. Don't lie unless it would be effective to do so.
7. Singing can be a joy if you relax and don't fuck it up. Relax and don't fuck it up.
8. Make merch.
9. It's Going to Take a Long Time 2010.
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